The woman that I interviewed was my mother and her favorite that she watches on a regular base are Grays Anatomy, ER, Brothers and Sisters, Desperate Housewife's and House. She likes these shows because of the story lines and she likes how they keep you wanting to watch more, after the shows already over. The characters are are interesting, and the show also provides the right amount of drama and humor.
When I looked at the ratings the six shows that I would advertise to reach my target audience I would focus my advertising to House, CSI, Criminal Minds, Grays Anatomy, and Cold Case. This is because the audience has emotional ties to these programs. I think the emotional attachment to these programs are what drive their ratings up. That why people continue to tune in to these shows.
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